The Story
Why it exists.
The beginning
Proad launched Tuberose & Tobacco in 2016, a composition that puts a creamy, almost narcotic tuberose into the orbit of a real, leafy tobacco note. Perfumer Jutinat Piyaweerawong composed it during the brand's formative years. The concept leans into contrast rather than comfort. A white floral heart framed by something darker, dustier, and more ambiguous. Coffee and pink pepper handle the opening while the tobacco does the heavy lifting in the drydown. The title tells you what to expect, and the fragrance obliges, but with a roughness around the edges that keeps the sweetness honest.
The unusual move here is the coffee. A sharper, almost bitter note pressed against the citrus top and the pink pepper's spark, setting up the tuberose to arrive with a rough edge instead of a clean one. Tuberose, one of perfumery's most demanding florals, tends toward either sweetness or pure indolic intensity. Here it leans toward the latter, letting jasmine's animalic warmth bleed through and adding white tea for a cool, almost watery counterweight.
The evolution
The opening belongs to coffee and pink pepper, with a citrus brightness that feels almost like an interruption. Sharp, bitter, awake. Then the florals arrive. Tuberose opens fully, indolic and creamy, backed by jasmine that adds the fleshy warmth. White tea tries to cool the edges, though it never fully wins. White tea introduces an unexpected clarity, almost mineral, before the tobacco begins to surface, changing the temperature of everything above it. The drydown is where the composition settles into its final argument. Amber and sandalwood carry the tuberose's leftover sweetness for hours, vetiver adds a dry flicker, and oakmoss grounds the whole thing with a quiet bitterness that lingers well into the next phase of wear. The transition from bright, sharp top notes into the dense floral heart happens quickly, and the composition wastes little time before revealing its character.
Cultural impact
Tuberose & Tobacco stands out for treating white florals with unusual patience and grit rather than the safe, crowd-pleasing route. The composition leans into tuberose's narcotic and slightly dirty edge, refusing to sand down the indolic richness that makes the flower so polarizing in mainstream perfumery. By pairing it with cured tobacco rather than the usual vanilla or musk base, the fragrance gives the floral room to be itself, uncomfortable and beautiful in equal measure.
The House
ProadProad is a Thai fragrance house that interprets human nature through scent, drawing inspiration from the Roman Catholic concept of the seven deadly sins. The brand creates perfumes that explore themes of desire, memory, and emotional states, translating abstract concepts into wearable compositions. Proad has released multiple notable scents including Cherry Syrup (2019), Taipei (2021), Kyoto by Night (2021), and Pure Chemical No Natural (2022), with recent releases such as Lust and Let the whispers of Mojito calm your soul arriving in 2025. The house positions itself as a niche player in the fragrance market, producing fragrances in collaboration with perfumers and drawing from diverse sources including travel, music, poetry, and personal recollection.
The Creator
Jutinat PiyaweerawongMITH's catalog suggests a perfumer interested in fresh, modern interpretations of Thai aromatic traditions. Jutinat gravitates toward bright citrus and marine notes, with some offerings carrying green or aquatic qualities that suit warm climates.

















































