The Story
Why it exists.
The beginning
Tutti Frutti Love arrived in 2016, extending the designer's playful naming conventions and vivid presentation into scent. The fragrance captures the tropical end of the spectrum, with fruit as its primary language. Bright citrus and lush florals create an immediately uplifting impression, while subtle woody undertones provide unexpected contrast to the sweetness. The composition leans heavily into tropical abundance, presenting fruit in its most joyful and unapologetic form. Notes of kumquat and tropical florals interweave to create a scent that feels both vibrant and accessible, translating the designer's maximalist fashion sensibility into olfactory form.
What makes this one interesting is the note combination in the heart. Peony and jasmine sambac don't compete, they layer, with the peony providing a soft cushion that keeps the jasmine from taking over. On drydown, the sandalwood and moss work against the expected sweetness. There's a green, slightly earthy undertone that appears late, as if the fruit never fully left but grew up. The kumquat, often relegated to a supporting citrus role, carries enough presence in the opening to make the top register as genuinely tart rather than merely sweet.
The evolution
It opens bright and loud. Kiwi, apple, and kumquat arrive together in a burst that feels like biting into something just picked, sharp, wet, alive. Thirty minutes in, the fruit softens. Peony rises to meet jasmine sambac and the composition shifts from tart to creamy. The florals don't overwhelm; they pillow. By the second hour, the sandalwood and musk take over. The moss adds a faint greenness that keeps the base from becoming purely warm. This is a fragrance that announces, then settles, then stays, moderate sillage, but close enough that it feels like yours rather than the room's. On fabric, it lingers into the next morning, sweeter than on skin, like the ghost of a summer afternoon.
Cultural impact
Tutti Frutti Love presents itself as a cheerful, unapologetically fun fragrance. It embraces a maximalist philosophy, putting bold fruity-floral combinations front and center. The scent feels designed for those who appreciate vibrant, joyful expression through fragrance, translating the designer's maximalist aesthetic into a format that invites daily wear. Its cheerful character makes it an approachable entry point into the world of designer fragrance, serving as a fun and vivid expression of the brand's identity.

























