The Story
Why it exists.
The beginning
#flowerpower is Ramon Monegal's postcard from Ibiza, a Mediterranean island whose mythology runs wilder than the brochures suggest. Part of the house's Ibiza collection, it leans into the island's hedonistic reputation: barefoot nights, absinthe-fueled evenings, and the long-ago belief that flowers could change the world. Ramon Monegal is a Barcelona perfumer who composed this scent on his own terms, filtering that hippie mythology through a modern Iberian lens. The juice is bright berries and chocolate-flower petals over a patchouli base, a combination that reads like a trip report from someone who actually took the trip.
What makes the composition interesting is the contradiction running through the heart. Gardenia and peony give it a creamy white-floral sweep, but chocolate flower lands beside them, a gourmand-leaning note that refuses to behave like a traditional floral. That pairing turns the middle phase into something between a bouquet and a dessert counter, the two impulses refusing to pick a lane. The absinthe at the top keeps the sweetness honest, a green, herbal bitterness that cuts through before the sugar settles.
The evolution
The first ten minutes are a burst of wild berries and pink pepper, tart and a little sharp, with the absinthe threading through the opening like an herbal accent that refuses to fade quickly. Then the berries soften and the chocolate flower surfaces, warm and almost edible, joined by gardenia's cream and peony's cool petal. An hour in, the praline begins its slow takeover, and the patchouli rises underneath, earthy and a little rough, pulling the sweetness back toward soil. The sandalwood settles in around hour three, and from there the composition becomes quieter, warmer, a skin-close blend of soft wood, milky praline, and the ghost of berries. The drydown stretches out as a woody, gently sweet impression, the flowers long gone but the warmth still present on a collar or a sleeve.
Cultural impact
#flowerpower wears as the scent of someone who skipped the safe floral and went looking for something with a little more adrenaline. It belongs to a wider conversation about florals that refuse to behave, compositions that treat the flower category as a starting point rather than a destination. In practice it's a fragrance people reach for when they want flowers that remember they grew in a garden, not a lab, with all the unpredictability that implies.
