The Story
Why it exists.
The beginning
In 2008, Six Scents launched its debut series as a collaboration between Symrise, Metaproject, and Seven New York, pairing six designers with six perfumers. Gareth Pugh, known for sculptural, architectural fashion that reads as armor and abstraction, contributed to the series alongside a perfumer sourced through Symrise, translating his visual language into scent. The result was Diagonal, fragrance number four in the collection. Rather than building a conventional cologne, the collaboration explored Pugh's aesthetic vocabulary through olfactory means. The series was dedicated to Designers Against AIDS, and each release functioned as a wearable interpretation of its creator's artistic universe, conceived within a collaborative framework between fashion and fragrance.
What makes Diagonal unusual is its willingness to lead with dill, a note more commonly associated with kitchens than with colognes. Where most green fragrances reach for galbanum, fig leaf, or crushed violet stem, this one takes the herbal route through actual dill oil, giving it an aromatic sharpness that feels culinary without being foody. Pairing that green spike with black tea, nutmeg, and amyris grounds it in something woody and dry. The rosewood and white amber in the base add a faint resinous warmth that keeps the herbs from feeling raw.
The evolution
The opening phase is dominated by dill and black pepper, an almost savory introduction that lands bright and herbaceous, sharper than expected. There's a green, almost briny quality here, like walking past an herb garden after rain. As the composition develops, nutmeg and black tea start to surface, warming the fragrance into something drier and spicier. The dill recedes but never fully disappears, threading through the heart phase like a spine holding everything upright. Amyris and rosewood take over in the later stages, offering a creamy woodiness that rounds the sharper edges. The drydown settles into musk and white amber, sitting close to skin and lingering quietly through the remaining hours. On fabric, the woody base shows notable persistence, maintaining a faint presence well after the initial application.
Cultural impact
Diagonal sits in an unusual corner of fragrance, the kind of release that tends to earn questions rather than compliments from those who encounter it. Within the Six Scents debut series, each release represented a different designer's aesthetic in scent form, and Pugh's contribution carries the angular, restrained qualities associated with his fashion work. The collection brought together fashion and fragrance in a structured collaboration format, with each designer contributing their visual sensibility to a corresponding olfactory composition.

























