The Story
Why it exists.
Cloud Pink arrived in 2023 as the sweeter, fruitier sibling to Ariana Grande's original Cloud. Perfumer Clément Gavarry crafted an opening built around dragon fruit, wild berries, and pink pineapple. Vanilla orchid and ambrette soften the middle notes, creating a gentle transition. Praline and amberwood anchor the base, giving the fragrance a warm foundation. The composition balances tropical brightness with creamy sweetness throughout its development.
If this were a song
Community picks
Levitating
Dua Lipa
The Beginning
Cloud Pink arrived in 2023 as the sweeter, fruitier sibling to Ariana Grande's original Cloud. Perfumer Clément Gavarry crafted an opening built around dragon fruit, wild berries, and pink pineapple. Vanilla orchid and ambrette soften the middle notes, creating a gentle transition. Praline and amberwood anchor the base, giving the fragrance a warm foundation. The composition balances tropical brightness with creamy sweetness throughout its development.
The tropical trio in the top notes establishes the fragrance's personality in the first twenty minutes. Wild berries bring a candy-like sweetness that makes the opening feel inviting. Pink pineapple provides sharp brightness that cuts through and makes the whole thing feel alive. Coconut water in the heart acts as a stabilizer, adding a watery freshness that evolves into something almost skin-like. The heart notes create a smooth transition to the warmer base.
The Evolution
The opening hits fast and bright, tropical fruit that practically glows. Around fifteen minutes, the coconut water comes forward with a cool, watery character. The vanilla orchid takes over around the thirty-minute mark, shifting the character from bright to warm. By hour two, the praline and amberwood emerge, and the vanilla orchid gently fades into a clean, close warmth. The last three to four hours are intimate, a skin scent, a quiet sweetness that lingers. The composition smooths out as it develops, with praline and musky warmth taking over in the drydown.
Cultural Impact
Cloud Pink speaks to a specific moment in contemporary fragrance: the desire for sweet, tropical scents with broad appeal. The tropical fruit opening draws immediate attention, while the cozy drydown wins consistent praise for its smooth character compared to other flankers. The synthetic quality in the opening is noted by some, though the drydown offers a softer, warmer finish that appeals to many. Both sides recognize the fragrance announces itself and then stays, lingering close to the skin throughout its wear.
The House
United States · Est. 2015
Ariana Grande entered the fragrance market in 2015 through a partnership with Luxe Brands, launching her debut scent Ari. The line has grown to encompass approximately 29 fragrances spanning prestige perfumes and accessible body mists. Her catalog includes Sweet Like Candy Limited Edition (2017), God Is A Woman Body Mist, Thank U Next 2.0 Body Mist, Mod Vanilla (2022), and Cloud Intense (2021). The brand reported more than $1 billion in global retail sales according to multiple sources, establishing Grande as one of the most commercially successful celebrity fragrance creators. Her fragrances have garnered recognition from The Fragrance Foundation, with Cloud winning Women's Popular Fragrance of the Year in 2019 and R.E.M. earning the same honor in 2021. Grande expanded into cosmetics with R.E.M. Beauty in 2021, a space-age inspired brand offering vegan and cruelty-free formulas.
If this were a song
Community picks
The opening feels like the first track on a pop album, bright, confident, immediately likable. There's a sweetness here that doesn't try too hard, a warmth that settles in and stays. Imagine driving with the windows down, sun warm on your arms, the radio turned up. That's the energy. The track needs to feel like a moment you want to stay in, not a song that demands your attention.
Levitating
Dua Lipa




























