The Story
Why it exists.
The beginning
Suyufi arrived in 2015, created by perfumer Shatha Alzaabi for SJA Perfumes. The composition places its character in a quietly modern register, opening with bergamot and green tea before moving toward something more contemplative. Bergamot brings a clean, citrus brightness, while green tea adds a cool herbal edge that keeps the opening lucid and restrained. As the fragrance develops, frankincense lends a measured resinous depth, jasmine introduces a living floral lift, and musk softens the transition between them. Oud, ambergris, and sandalwood anchor the result in woods and resin, giving the composition a warm, meditative base. Nothing needs to announce itself loudly.
The unusual part of Suyufi is the handoff between freshness and depth. Citrus and green tea can read clean and weightless, while oud and incense usually arrive with a darker reputation. Here, jasmine and musk bridge that distance. Floral softness gives the smoke a polished edge, and musk keeps the composition close to skin rather than letting it become stark. The result feels aromatic without being nostalgic, green without turning watery, and resinous without becoming heavy-handed.
The evolution
Suyufi begins with the brisk clarity of bergamot, sharpened by green tea. The first impression is cool, tidy, and almost transparent, the sort of scent that makes a sleeve pass across skin and invite a second look. The bergamot gives a clean citrus lift, while the green tea lays a fresh herbal accent across it, keeping the opening light rather than sweet. As the opening settles, jasmine brings a living floral lift, its soft petals threading through the cooler head notes, while frankincense introduces a measured pulse of incense. The incense stays controlled, adding depth without turning dense or heavy. Musk rounds the middle, keeping the transition soft rather than smoky or severe, and lending a clean skin-like warmth as the composition moves inward. In the drydown, oud and sandalwood take over with a dry, polished warmth.
Cultural impact
Suyufi brings a fresh, incense-led register to SJA Perfumes' lineup of compositions. Its structure pairs bright citrus and herbal notes with resins, woods, and florals, creating a balance that feels contemporary and easy to wear. The composition is notably unisex in character, moving between cool brightness and warm depth without leaning heavily toward either a floral or a woody profile. Bergamot and green tea open the scent with clarity, jasmine and frankincense build a contemplative middle, and oud, ambergris, and sandalwood leave a soft woody trail.
The House
SJA PerfumesSJA Perfumes is an Emirati artisanal fragrance house founded by perfumer Shatha Alzaabi and based in Abu Dhabi. Since its establishment in 2015, the brand has carved a niche by drawing on regional olfactory traditions, from bakhoor-style incense compositions to oud-forward and tobacco-leaning blends. Collections such as Tobacco (2015), Suyufi (2015), Danah (2020), 11:11 (2020), Empty Quarter (2021), Yuzu (2021), Vetiver Cigar (2021), and Old School (2021) reflect a range that moves between Gulf heritage references and more unexpected thematic directions, including a citrus-forward Yuzu and a cigar-and-vetiver study.
The Creator
Shatha AlzaabiAlzaabi favors compositions that balance Eastern richness with Western structure. Her white-floral bouquets have drawn particular praise for their precision, suggesting a careful hand with jasmine, tuberose, and similar heady materials that can easily tip into excess.




































