The Story
Why it exists.
The beginning
Fragaby I launched in 2026 as a unisex fragrance from Risala Elite. Its brief is clear in the composition: bright citrus, green herbs, cool metallic facets, and a polished musky base. The opening pairs lemon zest, mint, and thyme, giving the scent a clipped, energetic quality. The heart adds blackcurrant bud, ice accord, Italian rosemary, jasmine, metallic notes, and Provençal lavender, turning a simple citrus-herbal idea into something more dimensional. Green tea, leather, musk, and lemon verbena complete the arc, balancing freshness with a darker, more tactile finish. This is the scent of clarity with a little edge, built for people who like their presence measured rather than loud.
The interesting part is the collision of freshness and finish. Lemon zest and Mint create immediate lift, while Thyme brings a dry, savory snap. Blackcurrant Bud gives the heart a dark, leafy-fruit tension, and Ice Accord makes the composition feel almost mineral. Italian rosemary and Provençal lavender supply an aromatic herbal spine, but Metallic Notes keep it from becoming a conventional lavender fragrance. Jasmine adds a clean floral flash. By the base, Green Tea and Lemon Verbena preserve the green character while Leather and Musk add restraint and depth.
The evolution
Fragaby I begins with a clean burst: lemon zest, mint, and thyme make the first impression bright, cool, and lightly spiced. The scent then moves into a more intricate middle, where blackcurrant bud and jasmine bring fruit and floral lift to ice accord, metallic notes, rosemary, and lavender. That phase has a crisp, almost frozen clarity, with the herbs keeping it from feeling sweet or synthetic. As the composition settles, leather and musk pull the drydown closer to the skin, creating a quieter, more tactile finish. Green tea and lemon verbena continue to frame the softer base, preserving a sense of freshness as the deeper notes become more apparent. The final result is less icy than the opening and more composed: green, aromatic, faintly powdery, and finished with a quiet leather edge.
Cultural impact
Fragaby I presents a clear fragrance profile through its green-citrus opening, herbal heart, and polished musky finish. Lemon zest, mint, and thyme create an energetic first impression, combining brightness with a cool, aromatic edge. Blackcurrant bud adds a darker fruit note, while ice accord and metallic notes reinforce the composition's clean, contemporary character. Rosemary, lavender, and jasmine bring herbal and floral depth to the middle, balancing freshness with a more textured presentation. Green tea and lemon verbena help maintain that lifted quality as leather and musk shape the drydown.













































