The Story
Why it exists.
The beginning
Viminalis was introduced in 2017 as part of Mauro Lorenzi Profumi’s Septimontium collection. Its opening is vivid and aromatic: lemon provides a bright lift, artemisia adds a cool herbal character, and juniper berries lend a clean, peppered snap. The fragrance develops through geranium, salt, coriander, and magnolia, combining green floral softness with a saline pulse. Salt gives the composition a distinctly mineral impression, while coriander keeps the heart dry and lightly spiced rather than overtly sweet. Magnolia adds a delicate floral accent that sits beneath the sharper opening notes. As it settles, ambroxan brings smooth, skin-close depth, benzoin introduces resinous amber warmth, and tonka bean leaves a soft sweetness in the base.
What makes Viminalis interesting is its controlled opposition. Citrus and artemisia bring light, herbal tension, while salt keeps the composition from becoming simply green or soapy. Geranium and magnolia soften that edge with a floral polish rather than overt sweetness. Down below, benzoin and tonka bean introduce a warm sweetness that feels almost sunlit, while ambroxan adds a clean, skin-like depth. The result travels convincingly from aromatic freshness to gentle amber, a useful range for a fragrance that can feel both airy and substantial.
The evolution
Viminalis begins with a brisk lift: lemon flashes first, artemisia brings a cool herbal edge, and juniper berries add a clean, peppered snap. That brightness soon makes room for the heart, where salt gives the air a saline, mineral impression while geranium and magnolia introduce a soft floral glint. Coriander keeps the middle moving, dry and lightly spiced rather than overtly sweet. Together, these notes create a textured contrast, pairing the citrus brightness of the opening with the green, gently floral character that follows. As the fragrance settles, the composition grows warmer and more tactile. Ambroxan gives it smooth, skin-close depth; benzoin brings resinous amber warmth; and tonka bean leaves a soft, sweet trace. The opening freshness gradually fades, but the salty floral character remains recognizable.
Cultural impact
Viminalis belongs to Mauro Lorenzi Profumi’s Septimontium collection and stands out for its vivid progression from fresh aromatics to saline florals and a warm base. Lemon, artemisia, and juniper berries establish a lively opening, while salt and coriander introduce a dry, mineral-spiced character. Geranium and magnolia soften the middle with green floral accents, creating a balanced contrast rather than a simple sequence of bright notes. As ambroxan, benzoin, and tonka bean settle in, the fragrance becomes warmer and more enveloping, revealing the depth beneath its initial brightness.
The House
Mauro Lorenzi ProfumiMauro Lorenzi Profumi is an Italian niche perfume house founded in Rome in 2017. The brand creates limited‑edition fragrances that echo the city’s ancient topography and imperial history. Each scent arrives in a minimalist glass vessel, the label bearing a Roman numeral that hints at its inspiration. Beyond personal fragrances, the house offers scented candles and a line of home fragrances that translate Roman art and architecture into aroma. The collection grows slowly, with new releases announced only after a careful creative process, ensuring each bottle feels like a small, handcrafted tribute to the Eternal City.
The Creator
Mauro LorenziLorenzi’s perfumery is marked by a polished, contemporary sensibility grounded in careful composition and quality materials. He has a particular interest in the contrast between bright opening notes and richer, more enveloping drydowns, creating fragrances that reveal themselv…
