Mauro Lorenzi
Mauro Lorenzi is a Rome-born luxury perfume designer and the founder of Mauro Lorenzi Profumi, an Italian niche house he launched in 2017. Trained as a Political Science graduate, he approaches perfumery less as a conventional academic path and more as a lifelong study of scent. His development took him through Grasse, Paris, London, and Buenos Aires, where he pursued the study of fine perfumery and sharpened his appreciation for fragrance materials, composition, and craftsmanship. He founded his namesake brand to create niche perfumes alongside scented candles, home fragrances, and personalized commissions. The house reflects Lorenzi’s independent spirit: Italian in origin, cosmopolitan in outlook, and driven by close attention to how a fragrance lives in the air rather than how it appears in a bottle.
The hits
Notable creations
The signature
How Mauro composes
Lorenzi’s perfumery is marked by a polished, contemporary sensibility grounded in careful composition and quality materials. He has a particular interest in the contrast between bright opening notes and richer, more enveloping drydowns, creating fragrances that reveal themselves over time. His education and travels exposed him to both classic perfumery traditions and modern niche aesthetics, informing compositions with structure, warmth, and a strong sense of atmosphere. While no individual ingredient preferences are consistently documented in the available research, his work suggests a preference for materials that can hold presence while remaining expressive. The brand’s scented candles, home fragrances, and bespoke commissions show that he treats scent as a versatile language rather than a category confined to personal perfume.
Philosophy
What drives Mauro
Mauro Lorenzi believes perfume should be intimate, expressive, and deeply personal. His work grows from curiosity about materials and the moods they create, with an emphasis on craftsmanship and the emotional connection between wearer, scent, and memory. After studying perfumery across major fragrance cities, he developed a view shaped by both Italian elegance and international exposure. Lorenzi’s approach places the creative process at the center, allowing each composition to communicate a distinct mood while leaving room for the wearer’s own interpretation. His namesake company also extends into custom fragrances and home scents, reflecting a broader belief that fragrance can shape atmosphere, identity, and the feeling of a space.
The houses
Maisons Mauro composes for
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