The Story
Why it exists.
The beginning
8x1 by D'OTTO carries a title built from numbers, placing it alongside other mathematically styled fragrance names such as 2+6 and 4x2. Paolo Terenzi is the perfumer associated with the composition. Its note list brings together citrus, fruit, flowers, petitgrain, woods, musk, and cashmere, creating a fragrance that shifts from vivid fruit to floral softness and a warm base. The numerical title gives 8x1 a graphic identity while the varied notes supply the substance behind it.
The geographic references give 8x1 a specific setting. Sicilian orange, Sorrento lemon, Amalfi rhubarb, and petitgrain from Paraguay establish a vivid fruit-and-green opening, while Roman chamomile and Italian magnolia introduce floral notes. Cassis from Egypt and blackcurrant add another fruit register, complementing the citrus rather than leaving the composition centered on brightness alone. Together, the listed ingredients form a layered profile in which juicy fruit, tart rhubarb, green petitgrain, delicate flowers, and darker fruit meet across the fragrance.
The evolution
8x1 by D'OTTO begins with vivid citrus and fruit before moving into a floral heart of chamomile, magnolia, cassis, and blackcurrant. The rhubarb supplies a tart edge, petitgrain adds a green quality, and the base brings together musk, sandalwood, cashmere, and cedar. Across the listed notes, the composition moves from brightness to floral softness and then toward warmer, smoother accents, retaining its energetic fruit character within a broader structure.
Cultural impact
8x1 is an invitation to explore a fragrance through its numerical title and its varied note profile. The name creates an immediate visual hook, while the composition widens the experience with Sicilian orange, Sorrento lemon, Amalfi rhubarb, petitgrain from Paraguay, Roman chamomile, Italian magnolia, Egyptian cassis, and blackcurrant. Citrus and rhubarb bring brightness and tartness, chamomile and magnolia add floral softness, and musk, sandalwood, cashmere, and cedar shape the base. Its appeal lies in the meeting of graphic naming and a detailed multisensory composition.
The House
D'OTTOD'OTTO is an Italian fragrance house that translates its name from Italian as the number eight, a digit that serves as the brand's central motif and symbolic foundation. The number eight, when turned horizontally, becomes the infinity symbol, and this mathematical elegance permeates everything the house creates. D'OTTO approaches perfumery as an artistic discipline, drawing explicit connections between fine art and fragrance composition. The house has developed a collection of tenExtrait de Parfum concentrations since 2022, each fragrance bearing a name composed of mathematical notation, such as 8x1, 1+7, or 3+5. These numerical titles reflect the house's belief in infinite creative possibilities and the endless dialogue between different aromatic elements. The collection has found placement at Harrods in London, positioning the brand within the luxury retail environment. D'OTTO's fragrances reportedly draw inspiration from literary works, with some editions linked to classic novels, suggesting a narrative dimension to their artistic approach.
The Creator
Paolo TerenziWorking from a studio filled with rare essences and precious ingredients, Terenzi gravitates toward oud wood, ambergris, and benzoin resin, among other treasured materials. His creative ritual begins each morning with meditation before he gives free rein to instinct.
