The Story
Why it exists.
The beginning
The name Yazemeenah comes from Yazemeenah Rossi, the model and creative force behind the fragrance's conception. Maria Candida Gentile collaborated directly with her, a perfumer translating a person into scent rather than a landscape or abstract idea. That makes this one of the more personal releases in the Italian house's catalogue. The initial burst of citron sparkles, then the floral heart of honeysuckle and jasmine unfolds, and the lingering incense wraps the skin with a quiet warmth. Released in 2022.
What makes Yazemeenah work is the tension between its materials. Citron and sea salt open crisp and mineral, like light on white stone. Then honeysuckle arrives, sweet and heady, pulling the composition toward warmth. The jasmine follows, not sharp but soft, almost incense-like in how it sits against the fig. It's a bridge between freshness and resin, never quite committing to either side. The immortelle in the base is the quiet tell, it adds a honeyed, slightly medicinal depth that most people don't notice until the second wear, when it suddenly feels essential.
The evolution
The opening arrives fast: bitter citron zest and calamus cutting through, with sea salt lending an almost coastal edge. You get maybe thirty minutes of that clarity before the florals take over. Honeysuckle blooms first, then jasmine softens everything into something warmer. The fig appears midway through the heart, not dominant but present, a subtle sweetness that keeps the florals from becoming too heady. By the third hour, incense enters the conversation. It doesn't announce itself. It just sits there, smoky and resinous, with the immortelle adding a honeyed depth that lingers. The labdanum stays close to skin but refuses to disappear entirely, you'll catch it on your wrist six hours later, quieter now, but still warm.
Cultural impact
Yazemeenah occupies a quieter corner of niche perfumery. The marine-floral-incense combination places it outside the typical gender-marketed fragrance landscape, not masculine, not feminine, not aquatic in the conventional sense. The salt-and-floral structure has been explored by houses like Byredo and Diptyque, but the incense and immortelle drydown gives Yazemeenah a different register. It appeals to wearers who value presence over projection, and authenticity over trend.



























