The Story
Why it exists.
The beginning
Ruslan and Lyudmila opens at the feast celebrating their wedding. Ruslan sets out on a quest across ancient Kievan Rus to find her. That search, that long journey through endless terrain, is the spine of this fragrance. Bree Elliott crafted Ruslan around the narrative of the search itself. Not the destination. The walking. The forest that just keeps going. The way a cold morning can feel both isolating and alive. The evergreen precision of the opening gives way to warmer, more resinous notes as the fragrance develops, with the base notes becoming the true foundation. The way a cold morning can feel both isolating and alive carries through the drydown, where resinous smoke, warm balsamic, something that reads as both natural and slightly ancient takes over.
The base notes, cedar, oakmoss, opoponax, oud, do not just support the structure. They become the main event. The evergreen opening is precise and sharp, but the drydown is where the fragrance changes character entirely. Resinous smoke, warm balsamic, something that reads as both natural and slightly ancient. The frankincense and opoponax carry the drydown, with the oud providing a grounding that prevents the warmth from becoming sweet. The cedar and conifer notes that dominate the early wear gradually give way to richer, deeper elements that anchor the wearer in the fragrance's landscape.
The evolution
The opening arrives cold. Black spruce, fir needle, hinoki cypress, the air before sunrise in a forest that hasn't been walked yet. Sharp. Almost medicinal. The kind of cold that makes your eyes water if you're not ready for it. Then the heart materializes. Not gradually, it announces itself. Black tea arrives first, a warmth underneath the evergreen that wasn't there at the opening. Frankincense follows, threading smoke through the conifers. The spruce softens. The fir recedes. What was sharp becomes resinous. The drydown is where the fragrance transforms. The conifers are nearly gone. What remains is smoke, warm resin, and cedar that has deepened into something almost animal. Oakmoss and opoponax create a second skin effect, close, intimate, the kind of sillage that someone would have to be standing beside you to notice. The oud anchors everything, keeping the smoke from being pretty. This is the drydown that lasts into the next day on fabric, the part of the forest that stays after you've left.
Cultural impact
Ruslan is divisive. Some find it too conifer-forward, too cold, too much like walking into a forest stand on a winter morning with no clear way out. Others describe it as the scent of someone who walks into a room and does not need to announce themselves. Fantôme built its catalog on the premise that fragrance should function as a vehicle for imagination and transformation, and Ruslan is that philosophy at its most uncompromising. The evergreen precision of the opening gives way to warmer, more resinous notes as the fragrance develops.
The House
FantômeFantôme is a small independent fragrance house founded in 2017 by Bree and Megan Elliott, a married queer couple operating out of the Pacific Northwest. The brand handcrafts artisan perfumes, each built around narrative concepts rather than traditional fragrance classifications. The name derives from the French word for phantom or ghost, reflecting the brand's interest in evoking otherworldly experiences through scent. Fantôme's catalog spans diverse cultural inspirations, from Russian winter folklore to Japanese bamboo forests, each fragrance designed to transport the wearer into a distinct sensory world. The founders handle every aspect of production, from formulation to fulfillment, maintaining a direct-to-consumer model that keeps the brand intimate and responsive to its community. Their approach has cultivated a dedicated following among indie fragrance enthusiasts seeking unconventional, story-driven compositions over mainstream commercial options.
The Creator
Bree ElliottMorozko hints at Bree's inclination toward cooler, atmospheric profiles. Her work appears to favor crispness over warmth, with an apparent comfort using materials that evoke winter air, evergreen needles, and the sharp clarity of cold.
