The Story
Why it exists.
The beginning
Sekushi No. 7 was born from a single word: sekushi, Japanese for seductive, sexy. The concept pointed clearly toward candyfloss and sweet little fruits playing with dark leather. The 2015 release is an extrait de parfum, constructed for presence and longevity. Cotton candy opens with a sugary sweetness that feels bright and playful, while raspberry and apricot add layers of warm fruitiness. Dark leather weaves through the composition, giving the sweetness a firm backbone that prevents it from becoming cloying. The overall effect is one of contrast, soft fruit notes meeting a restrained, animalic edge that adds depth without aggression. The fragrance announces itself clearly, a statement piece that holds attention.
The sweet notes arrive first, cotton candy and raspberry giving an impression of something soft and approachable. Apricot adds a nuanced quality to the sweetness, while the leather arrives as the opening settles. It complements rather than overwhelms the fruit, adding structure without aggression. Patchouli and frankincense emerge in the base, creating a resinous warmth that defines the drydown. The fragrance evolves over time, with the base notes providing depth and complexity that reward continued wear.
The evolution
The opening is cotton candy and raspberry, sugar and warm berry sitting close to the skin. Apricot adds a nuanced quality to the sweetness, while leather settles alongside the fruit. As the composition breathes, patchouli and frankincense emerge, building a resinous warmth in the base. Musk adds a warm, animalic quality to the mid-section. The drydown is where the leather fully arrives, dry, warm, intimate. The fragrance develops in stages, each phase revealing new dimensions of the scent. The contrast between the sweet opening and the deeper base creates a dynamic wearing experience that changes throughout the day.
Cultural impact
Wearers gravitate toward this fragrance for its unusual combination of sweet and leather. The pairing creates something distinctive in the catalog, drawing those who appreciate an unusual pairing. It's an Extrait de Parfum concentration that brings genuine depth and all-day wearability. The combination offers both sweetness and structure, appealing to those who want fruitiness with real backbone.
