The Story
Why it exists.
The beginning
Naked Neroli places neroli at the center without treating the citrus blossom as a delicate exhibit. Basil brings a cool aromatic snap, while lemon and mandarin orange brighten the opening. Neroli follows with a softer white floral character, its petals warmed by citrus and sharpened by the green herbal edge of basil. Jasmine and rose deepen the heart, giving the composition more presence while preserving its clarity. Beneath those airy notes, amber and musk add warmth and weight, allowing the fragrance to feel both fresh and composed.
The interesting part is the contrast. Neroli carries citrus brightness and white floral softness at once, so it reads fresh without becoming icy. Its floral character gains depth from jasmine and rose, while the cool herbal quality of basil keeps the blend grounded in something green and aromatic. Amber settles underneath with a warm, gently powdery presence, and musk softens the transition between floral brightness and the final drydown.
The evolution
The first impression is quick and clean: lemon and mandarin flash bright, while basil gives the opening a crisp herbal edge. That brightness loosens as jasmine, neroli, and rose come forward, replacing the zesty snap with a fuller white floral center. The flowers don't sit heavily on skin. They keep a polished clarity, like light caught on glass, while musk softens the edges. As the scent develops, citrus continues to lend freshness, but jasmine and rose give the heart a rounder, more enveloping shape. Toward the drydown, amber introduces warmth and a powdery finish, balancing the green and floral notes. The composition never abandons its citrus-floral clarity. What remains is the memory of green leaves, clean citrus, soft petals, and skin warmed by a summer afternoon.
Cultural impact
Naked Neroli offers a polished expression of a familiar fragrance family through its balance of green citrus, neroli, jasmine, rose, amber, and musk. The opening feels lively and aromatic, while the floral heart develops a softer, more substantial character. Amber and musk give the composition a warm finish, making the scent easy to appreciate beyond a single bright impression. Its appeal lies in this movement between freshness and warmth, clarity and softness.
The House
HERBA LondonHERBA London is a British niche fragrance house founded by Peter de Bique, whose debut collection of eight eau de parfums launched in 2018. Drawing on London's botanical heritage and the historic apothecary tradition, the house composes gender-neutral scents named for individual ingredients and London places, with Bergamot, Ambre, Naked Neroli, and Kew The River among its first releases. De Bique, who trained in classical perfumery in Grasse before establishing the company, has spoken about wanting to create fragrances that feel both rooted in history and entirely contemporary.
The Creator
Peter de BiqueDe Bique favors rich, textured compositions built on classical structures. He works with absolutes and naturals alongside selective synthetics, giving preference to materials with depth and warmth.

















