The Story
Why it exists.
The beginning
Souhayl Attar built Fleur Tabac around a tension he clearly enjoys, the flirtation of jasmine against the earthiness of tobacco absolute. The name says it plainly: fleur (flower) and tabac (tobacco). No metaphor needed. White floral warmth meets the brown depth of cured tobacco leaf, with nothing in between to soften either side. The combination captures a directness that makes its intentions clear from the first encounter, the florals and the tobacco occupying the same space without apology. There is an immediacy to how these notes present themselves, a boldness that refuses to hide behind nuance or misdirection. The jasmine asserts itself with creamy white floral presence while the tobacco anchors the composition with its rich, organic depth.
What makes this structure unusual is the order of operations. Most floral-tobacco compositions lead with the tobacco and let jasmine appear in the drydown as a softening agent. Fleur Tabac reverses that. Jasmine opens, heady, slightly indolic, unmistakably present, and tobacco meets it from below as the composition develops. The cacao amplifies the tobacco's bitter edge rather than sweetening it, which keeps the whole thing from sliding into comfort-food territory. Indian sandalwood arrives late, adding creaminess to what could have been a harsh wood base. It's a composition that trusts its opening to do the work, rather than positioning the drydown as the payoff.
The evolution
The first fifteen minutes are jasmine-forward and spicy, the kind of opening that announces itself before you have finished applying it. There is no pretense of subtlety here, the spices give it an immediate warmth that keeps the florals from smelling delicate. Then the handoff: jasmine recedes as Indian oud surfaces, bringing its characteristic dark, resinous weight alongside cacao that smells like bitter chocolate rather than dessert. The tobacco absolute does not dominate early, it builds gradually, becoming more present as the florals fade. By the mid-evolution phase, the tobacco asserts itself alongside sandalwood, with a whisper of jasmine still detectable if you pay close attention. The drydown settles into a warm amber-tobacco that stays close and intimate rather than projecting outward. Above-average longevity means it survives a full workday. It also survives the commute home.
Cultural impact
Fleur Tabac arrived with a bold structural approach from the start, signaling a preference for unconventional note combinations. The jasmine-tobacco structure appeals to those who resist tobacco yet appreciate its presence, while simultaneously attracting tobacco lovers who find jasmines too delicate. That it does both without compromise speaks to a fragrance that knows its audience. The scent occupies a specific space: floral enough for someone who resists tobacco, tobacco-forward enough for someone who finds jasmines too delicate.
The House
Miyaz PerfumeMiyaz Perfume is a niche fragrance house centered on natural and artisanal perfumery, founded and led by perfumer Souhayl Attar. The brand crafts scents that draw from Middle Eastern and North African olfactory traditions, translating them into contemporary compositions. Its collection spans intimate Editions and limited releases, including Oud Lune (2025), Louna (2024), and the Iris Cacao Mysore Edition (2024). Miyaz operates with a small-batch approach, emphasizing intentional creation over volume. The brand maintains a direct presence with its audience through social media, where Attar shares his creative process and the philosophy behind each scent. Miyaz has garnered a following among collectors seeking handcrafted fragrances with distinct character, particularly those interested in oud, floral, and gourmand interpretations rooted in natural materials.
The Creator
Souhayl AttarAttar's signature leans toward clarity and depth in equal measure. He favors natural materials with clear olfactory signatures, selecting ingredients for their behavioral honesty rather than their exotic origin.
