The Story
Why it exists.
The beginning
QA+ arrived in 2014 from Charme Essência, a Brazilian fragrance house working at the intersection of accessible luxury and olfactory character. The name itself is a question and a statement, QA for quality assurance, the plus signaling something beyond the standard check. Perfumer Fabiano JS built this as an answer to a specific brief: a unisex fragrance that could move through a full day without losing identity. Not safe. Not boring. Not a soliflore that announces itself in the first five minutes and dies by noon. The '+' means more than the formula, it means the extra layer of intention that separates a composed scent from a remembered one.
What makes QA+ work is the tension between its opening and its base. Lavender, cardamom, and ginger arrive bright and aromatic, the kind of opening that reads as clean, almost soapy. But underneath, coffee and tobacco are already waiting. The fig in the heart is the bridge: sweet enough to soften the tobacco, present enough to shift the composition from herbal to fruity. The result is a fragrance that feels like two scents stitched together, the cool opening and the warm drydown, with enough coherence to read as one coherent idea rather than a disjointed experience. This structure is harder to execute than it sounds.
The evolution
The opening lasts about 15 minutes before the cool herbal quality starts to recede. Lavender fades first, it was there to announce, not to stay. Cardamom and ginger hang a bit longer, giving the composition its warm-spicy character while the heart begins to develop underneath. The fig-tobacco pairing emerges around the 20-minute mark, and this is where QA+ becomes itself. The fig isn't green or leafy, it's sweet and almost jammy, tempering the tobacco's natural dryness. These two notes play off each other for the next two to three hours, neither dominating, both present. The drydown begins when the fruitiness fades and the coffee arrives, finally claiming what was always coming: the base of patchouli and sandalwood. This phase lasts the longest, four to six hours on most skin types, and it's where QA+ earns its name. The coffee note doesn't overpower. It threads through the woody base, staying close to the skin, detectable the next morning if you wore it to bed.
Cultural impact
QA+ sits within a lineage of Brazilian masculine fragrances that blend warmth with restraint. It's often compared to Versace Dreamer, Davidoff Zino, and Dolce&Gabbana The One for Men, all fragrances built on tobacco and woody undertones. What sets QA+ apart is the fig-tobacco heart and the coffee drydown, which give it a character that's familiar enough to be approachable and distinctive enough to be remembered.






















