The Story
Why it exists.
The beginning
Maig launched in 2021 as a 100% natural cologne by perfumer Ernesto Collado Sala. Its inspiration is the light of Mediterranean spring, rendered through lavender, geranium, and rockrose. The name Maig places the fragrance squarely in that seasonal register: green growth, pale flowers, cool air, and sun warming the ground. Rather than describing a studio concept, the composition follows Bravanariz's field-based approach, where place and season become part of the perfume's identity. Lavender and rosemary bring familiar herbal aromatics, while chamomile, labdanum, cypress, geranium, and juniper add floral softness, warm resin, woody structure, and a drier edge. Together, they create an airy, lightly textured expression of spring vegetation.
The interesting part is the contrast built into Maig's materials. Lavender brings a familiar aromatic softness, while rosemary introduces a greener, more assertive herbal character. Chamomile adds a gentle floral hush as geranium keeps the floral side lifted rather than dense. Cypress and juniper contribute woody and resinous structure, grounding the brighter plant materials with a drier facet. Labdanum brings warmth and depth without making the composition feel heavy.
The evolution
Maig presents a brisk herbal impression built around lavender, rosemary, chamomile, geranium, cypress, juniper, and labdanum. The combination can read as cool and green, with lavender's familiar aromatic softness tempered by rosemary's sharper herbal quality. Chamomile and geranium bring floral lightness, while cypress and juniper lend woody and resinous definition. Labdanum adds a warm, tactile depth that complements the cooler plant notes. As the fragrance wears, its character moves between fresh herbs, pale florals, and grounded woody materials, creating a balanced impression of spring air, growing vegetation, and sun-warmed earth.
Cultural impact
Maig is presented for women and men within Bravanariz's natural-perfumery context. Its Mediterranean spring inspiration appears through lavender, rosemary, chamomile, geranium, cypress, juniper, labdanum, and rockrose. The materials create a varied seasonal impression: aromatic herbs and pale flowers sit alongside green undergrowth, woody structure, and warm resinous notes. Maig's appeal lies in this sensory range, connecting the fragrance to the changing vegetation and outdoor air of spring.
The House
BravanarizBravanariz creates natural perfumes inspired by Mediterranean landscapes. The brand was founded by Ernesto Collado, who left a career in theater and contemporary performance to pursue botanical perfumery. Based in the Empordà region of Catalonia, Collado walks directly into landscapes to capture their aromatic essence, translating place into wearable scent. Each fragrance draws from wildcrafted botanicals and essential oils of regional origin, reflecting a practice rooted in sensory exploration of the natural world.
The Creator
Ernesto Collado SalaCollado's aesthetic leans toward the wild and unrefined. He favors native Catalan botanicals, often wild-harvested or grown himself on small plots near his studio.
