The Story
Why it exists.
Love Is Heavenly was born in 2016 when Victoria’s Secret asked Laurent Le Guernec to capture the feeling of a new romance. Drawing on the brand’s legacy of glamorous, approachable scents, the perfumer blended bright mandarin blossom with juicy blackberry and a dash of kiwi to evoke that first‑kiss excitement. The heart of water lily, freesia, peony and orchid adds a soft, garden‑fresh elegance, while the base of musk, sandalwood, ebony and mahogany grounds the composition in a warm, lingering intimacy.
If this were a song
Community picks
Dreams
Fleetwood Mac
The Beginning
Love Is Heavenly was born in 2016 when Victoria’s Secret asked Laurent Le Guernec to capture the feeling of a new romance. Drawing on the brand’s legacy of glamorous, approachable scents, the perfumer blended bright mandarin blossom with juicy blackberry and a dash of kiwi to evoke that first‑kiss excitement. The heart of water lily, freesia, peony and orchid adds a soft, garden‑fresh elegance, while the base of musk, sandalwood, ebony and mahogany grounds the composition in a warm, lingering intimacy.
The choice of mandarin blossom and kiwi gives the opening a crisp, slightly tart sparkle that feels like sunrise on a summer balcony. Blackberry adds a ripe sweetness, balancing the citrus. Water lily and freesia bring a watery, airy lightness, while peony and orchid layer a delicate floral richness. The woody‑musky base, especially ebony wood, provides depth that lets the fragrance evolve gracefully rather than fade abruptly.
The Evolution
At first spray, mandarin blossom erupts with a bright, citrusy fizz that instantly lifts the mood, while blackberry introduces a juicy, almost candy‑like pulse and kiwi adds a playful green bite. Within ten minutes the floral heart unfurls: water lily spreads a cool, watery veil, freesia injects a sweet powdery glow, and peony with orchid weave a soft, romantic bouquet that feels like strolling through a blooming greenhouse. As the composition settles after thirty minutes, the base emerges, musk whispers with a clean, skin‑kissed softness, sandalwood adds creamy warmth, and the dark, resinous notes of ebony and mahogany linger like the lingering scent of polished furniture in a quiet lounge. The drydown lasts roughly four to six hours, leaving a subtle, comforting trail that feels both fresh and familiar, perfect for an afternoon that drifts into evening.
Cultural Impact
Re‑released in 2016, Love Is Heavenly was marketed as sensual, alluring and pure, echoing the brand’s focus on romance and femininity. Wearers often cite its fresh fruit‑floral vibe as a signature of Victoria’s Secret’s approachable luxury, positioning it alongside the line’s other popular Eau de Parfums that blend playful brightness with a comforting musk finish.
The House
United States · Est. 1977
Victoria's Secret began as a San Francisco lingerie company founded in 1977 by Stanford graduate student Roy Raymond and his wife Gaye. The brand entered fragrance in 1989, launching its first perfume Victoria as part of a national magazine campaign. By the early 1990s, the company had grown to 350 stores nationwide with estimated sales of $1 billion. The beauty division grew substantially enough to generate nearly $1 billion in sales by 2006. Victoria's Secret fragrances are developed through Givaudan's Paris laboratory, the same fragrance house behind perfumes for Tom Ford, Prada, and Louis Vuitton. The brand works with a rotating roster of over 30 perfumers rather than a single in-house nose, creating scents for its Dream Angels, Very Sexy, Body, and Pink collections. Popular fragrances include Bombshell, Love Spell, Tease, and Heavenly, which ranked as the top-selling fragrance in the United States by both revenue and volume from 2005 to 2010. Victoria's Secret has won 20 Fragrance Foundation awards since 2001. The company offers fragrances alongside perfumed body care products including body mists, body lotions, and eau de parfum in various formats.
If this were a song
Community picks
The scent feels like a sunrise over a blooming garden, with bright citrus sparks, airy florals, and a warm, woody finish, mirrored by the dreamy, breezy vibe of Fleetwood Mac’s ‘Dreams’.
Dreams
Fleetwood Mac

























