The Story
Why it exists.
Princess of China is d'Annam's love letter to imperial femininity, the kind that doesn't need to raise its voice to be heard. Chapter 3 in their collection captures the essence of Chinese noblewomen in a wearable composition. Soft, radiant, graceful and timeless, the fragrance opens with luminous petals that catch the light, their delicate sweetness balanced by the crisp translucence of fresh fruits. The heart reveals layers of silky florals that unfold slowly against the skin, each note blending into the next like silk panels in a flowing garment. As it settles, the composition reveals its quiet confidence: a refined elegance that needs no embellishment, only the patience to let its beauty unfold.
If this were a song
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Marconi Union
The Beginning
Princess of China is d'Annam's love letter to imperial femininity, the kind that doesn't need to raise its voice to be heard. Chapter 3 in their collection captures the essence of Chinese noblewomen in a wearable composition. Soft, radiant, graceful and timeless, the fragrance opens with luminous petals that catch the light, their delicate sweetness balanced by the crisp translucence of fresh fruits. The heart reveals layers of silky florals that unfold slowly against the skin, each note blending into the next like silk panels in a flowing garment. As it settles, the composition reveals its quiet confidence: a refined elegance that needs no embellishment, only the patience to let its beauty unfold.
What makes Princess of China work is the tension between its two white florals: peony, often bold and rosy, paired with white lotus, serene and almost meditative. Together they create a duality, classic yet contemporary. The silk note doesn't add sweetness so much as texture, an impression of something cool and smooth against skin. Lychee and pear keep things grounded without tipping into confectionery territory. For a fragrance centered on nobility and grace, it manages to feel approachable, the kind of scent you reach for not because you need to smell good, but because you want to feel like yourself, dressed up just enough.
The Evolution
The first minutes belong to peony and lychee, bright, fresh, with the lychee adding a translucent sweetness that never goes syrupy. There's a slight sharpness here, the white lotus barely present yet, but waiting. As the composition develops, white lotus moves forward, peony recedes, and the silk accord becomes more apparent, not a note so much as a feeling, something cool and smooth resting against warm skin. The heart holds, soft and steady. Then the drydown arrives: the fruit notes fade, leaving something quieter and more intimate. The peony becomes a whisper rather than a statement. What remains is close to the skin, barely there, but unmistakable to anyone leaning in. The next day, there's a faint trace on clothing: clean, feminine, like fabric that's been slept in.
Cultural Impact
Princess of China offers a distinctive take on feminine florals, steering away from the category's sweet, fruity conventions. Rather than relying on jasmine or tuberose, this fragrance centers on peony and white lotus, both underused materials that bring something more nuanced than straightforward sweetness. The silk accord introduces a texture-forward dimension, adding a tactile quality that distinguishes it from conventional fruity-floral compositions. It's positioned for everyday luxury: gentle enough for the office, pretty enough for a dinner, and refined enough to reward close attention.
The House
Vietnam · Est. 2023
d'Annam is a Vietnamese fine fragrance house founded in 2023 by Nick Hoang. The brand creates gender-neutral scents that translate personal memories and cultural landscapes into olfactory experiences. Its debut collection, Chapter 1, comprises nine fragrances inspired by Vietnamese heritage, while a second collection explores the aesthetics of Japan. Hoang collaborated with perfumer Anh Ngo and the global fragrance supplier IFF to develop the house's formulations, producing scents that reference experiences like Vietnamese coffee, rice paddies, forest oud, and street pho alongside Japanese whiskey and oolong tea. The brand packages its fragrances in recycled materials and directs a portion of revenue toward children's charities in Vietnam. d'Annam operates at the intersection of personal nostalgia and cultural storytelling, positioning itself as a voice for Asian scent experiences within the niche fragrance market.
If this were a song
Community picks
Imagine a garden at dawn, not quite light, the air still cool, petals just beginning to open. That's the feeling: fresh, luminous, quietly confident. The music here should feel the same way, not trying to fill the room, just present and graceful.
Weightless
Marconi Union























