Heritage
A house, in its own words
The story of Myrurgia begins in 1916 when Raymon Monegal, a chemical industrialist from Barcelona, supplied the capital and marketing acumen that launched the family’s scent venture. Early on the house offered a range of toiletries, positioning itself as a regional source of quality fragrance and soap. In the late 1920s the company commissioned architect Antoni Puig Gairalt to design a new production facility; construction ran from 1928 to 1930 and the building still stands as a celebrated example of Rationalist industrial architecture in Catalonia. The 1930s saw Myrurgia release several memorable perfumes, including Embrujo de Sevilla (1933) and Jungla (1933), which found modest success in both Spanish and French markets. The brand survived the turbulence of the Spanish Civil War, maintaining limited output while preserving its core formulas. Post‑war expansion introduced new olfactory signatures such as Hidalgo (1971) and the tropical Oasis (1980), reflecting a shift toward more adventurous compositions. In 2000 the Spanish beauty conglomerate Puig acquired Myrurgia, integrating the historic house into a larger portfolio while allowing it to continue producing under its own name. Throughout its evolution, Myrurgia has balanced heritage with measured innovation, keeping a focus on craftsmanship rather than headline‑grabbing campaigns. Myrurgia approaches scent as a dialogue between material truth and memory. The house believes that a perfume should reveal its ingredients gradually, inviting the wearer to trace the journey from top note to base. It respects the legacy of early 20th‑century Spanish perfumery, yet it does not cling to nostalgia; instead, it lets each new creation emerge from a clear brief that prioritises balance, longevity and a sense of place. Sustainability informs the brand’s decisions, prompting the use of responsibly sourced botanicals whenever possible. Myrurgia also values discretion: it avoids overt branding in favor of subtle storytelling, allowing the fragrance itself to carry the narrative. The company encourages collectors to view a bottle as a personal archive, a tactile record of a moment in time rather than a status symbol.