The Story
Why it exists.
The beginning
Paolo Terenzi created Vita as the sixth numbered work in the DiVina Terra collection. The fragrance carries the weight of its number, each entry in the line treated as a distinct chapter in a larger exploration of scent and meaning. Terenzi chose to work with an unexpected opening, saffron and jasmine together, and trusted that the tension between them would resolve into something worth wearing. The saffron brings its characteristic warm-spice quality with a metallic edge, while the jasmine provides sweetness and grounding. The name itself, Vita, suggests something essential about living, about presence, about the life that animates the senses. The numbered system at DiVina Terra reflects a commitment to treating each fragrance as a discrete work with its own character and arc.
What makes Vita's structure interesting is the honesty of its transitions. The saffron-jasmine opening doesn't pretend to be anything other than what it is: warm, slightly medicinal, with a metallic edge that could easily tip into antiseptic territory if the jasmine weren't there to soften the blow. But Terenzi didn't soften it entirely. The jasmine brings its sweet, indolic character to the partnership, tempering the saffron's sharper qualities while allowing the warmth to breathe.
The evolution
The opening hits immediately. Saffron and jasmine arrive together, the saffron bringing its signature warm-spice-with-an-edge quality while the jasmine keeps things grounded in sweetness. There's no build-up, no preamble, this is a fragrance that knows what it is from the first spray. The first 30 minutes can read as slightly medicinal, that metallic, almost antiseptic note that some people love and others find challenging. If it's going to lose you, this is the moment. Those who stay find that the composition settles into something warmer. Within the first hour, the leather asserts itself. This is leather that adds structure to the composition, a material quality that gives the fragrance something firm to lean against. The iris appears as powder rather than florals, wrapping around the amber and musk like a soft layer over something firm.
Cultural impact
The numbered collection functions as an ongoing artistic statement rather than a standard product line. Each entry builds on the ones before it, creating a dialogue between the works that rewards sustained engagement. Vita sits within this framework as the sixth numbered fragrance, continuing the conversation the collection has established. The house prioritizes emotional resonance in its approach, creating fragrances that don't announce themselves loudly but reward those who engage with them on their own terms.
The House
DiVina TerraDiVina Terra is an Italian niche fragrance house established in 2019, operating at the intersection of perfumery, visual art, and the sensory traditions of Tuscany. The brand emerged from a creative collaboration between founder Larisa Karaban and the design duo Tiziana and Paolo Terenzi. Their fragrance collection follows a numbered system (01 through 09, plus limited editions), offering olfactory interpretations of emotional moments, natural landscapes, and moments of human connection. The house draws direct inspiration from Tuscan terroir, translating the aromas of vineyards, olive groves, and Mediterranean herbs into wearable compositions. As of 2025, the brand has released sixteen distinct perfumes, with annual limited editions expanding the collection. The brand maintains a presence across European markets while cultivating a devoted following among collectors who value their unconventional approach to scent creation.
The Creator
Paolo TerenziWorking from a studio filled with rare essences and precious ingredients, Terenzi gravitates toward oud wood, ambergris, and benzoin resin, among other treasured materials. His creative ritual begins each morning with meditation before he gives free rein to instinct.
