Pink.

Pink by Mith was conceived in 2025 as a fragrant snapshot of a carefree afternoon in Bangkok, where the scent of fresh fruit mingles with the soft perfume of blooming peonies. The house wanted a skin‑close perfume that could translate a memory of sharing lychee‑kissed desserts with friends into an everyday wearable, staying true to its philosophy of celebrating intimate moments.

The blend pairs crisp bergamot with juicy lychee and ripe berries, a rare trio that captures both citrus sparkle and tropical sweetness. Adding pear grounds the fruitiness, while the heart’s rose and peony, softened by frankincense, give a floral‑spicy depth uncommon in typical fruit‑floral scents. The base’s amber, musk, sandalwood and vanilla anchor the composition, turning the fleeting fruit burst into a lingering, warm caress.

At first spray, the perfume erupts with a bright, citrus‑fruit spark; bergamot cuts the sweetness of lychee and berries, creating an immediate sense of summer sunrise. Within ten minutes the floral heart emerges, the rose and peony unfurl, their softness tempered by a whisper of incense that adds a subtle, smoky edge. As the scent settles after half an hour, the base notes of amber, musk, sandalwood and vanilla coalesce, forming a smooth, skin‑hugging warmth that persists for the next four to six hours, leaving a faint, comforting trail that feels like a well‑kept secret.

Since its 2025 debut, Pink by Lili Bermuda has resonated with a youthful audience seeking bright, citrus‑forward scents that feel both playful and sophisticated. Its star anise twist adds a subtle spice that differentiates it from typical grapefruit‑centric releases, encouraging mix‑and‑match styling in casual and semi‑formal settings. Social media buzz highlighted its versatility, leading to increased mentions in seasonal playlists and fashion spreads, subtly influencing trend cycles toward lighter, fruit‑spice compositions across the industry.