The Story
Why it exists.
The beginning
Jacques Cavallier-Belletrud created Nu, a name that references the French word for naked. The fragrance strips away excess to arrive at something essential. Where other YSL fragrances make their presence known, Nu settles quietly into the space it occupies. The composition focuses on what matters most, letting each note breathe without unnecessary embellishment. The result lingers like a half-remembered conversation, present but never intrusive.
What makes Nu unusual is the frankincense at its base. Incense in perfumery can tip into the ceremonial, the churchy, smoke that announces itself. Here, Cavallier-Belletrud uses frankincense to add warmth and a slight mineral edge beneath the vanilla and white florals. The cardamom in the opening gives the bergamot a spiced counterweight, so the citrus doesn't read as bright or summery. Instead, it has a sharper quality that moves quickly. Then the florals take over.
The evolution
The opening hits fast, bergamot and cardamom crackle against skin like static. Thirty seconds, gone. Then jasmine and orchid arrive, soft and powdery, turning the energy inward. This is the heart of Nu: white florals that don't perform. They just exist, elegant and quiet. The drydown takes its time. Incense builds slowly, not as smoke but as warmth, the smell of something that burned clean. Vanilla and musk settle close, hugging the skin rather than radiating outward. The final stages are skin-warm and intimate, barely there. What remains is a memory of the scent rather than the scent itself.
Cultural impact
Nu stands apart in the YSL fragrance wardrobe, taking a quieter approach than many in the collection. The incense-forward drydown places it in conversation with smoky florals, but it carries a refinement that makes it wearable rather than confrontational. Discontinued but sought after, it appeals to those who appreciate YSL quality with a different kind of presence than the house's more assertive offerings.






















