Heritage
A house, in its own words
The house of 1511 emerged from a vision to merge astronomical precision with perfumery artistry. Based in Paris, the brand operates within the tradition of French haute perfumery while adopting a distinctly contemporary conceptual framework. Eka Iukuridze serves as both founder and curator, guiding the creative direction of the house. The name itself, 1511, remains open to interpretation, though the brand's social media presence in 2025 references taking fragrances on a sensorial journey through the intricate details of nature's gifts. Collaborations form an important dimension of the house's identity. In November 2024, the house partnered with glass artist David Valner to create innovative art objects that complement the fragrance collection. This intersection of fine perfumery and artisanal craft positions 1511 within a tradition of French maisons that treat scent as part of a broader artistic practice rather than a standalone luxury product. The philosophy behind 1511 centers on translating personal memories and natural phenomena into tangible olfactory experiences. A statement from the brand describes the founder's role as retranscribing memories into perfume, suggesting an intimate and autobiographical approach to fragrance creation. The celestial naming system, with its specific degree measurements, indicates a belief in mathematical precision as a framework for emotional expression. Rather than abstract poetic names, each fragrance title encodes astronomical data, treating the solar system as a personal zodiac. This approach rejects the conventional perfumery language of mood descriptors or ingredient lists in favor of a systematic notation that invites wearers to decode their own relationships with the cosmos. The brand operates under the banner of exceptional sensorial experiences through haute perfumery and haute craftsmanship, positioning each fragrance as a complete artistic object rather than merely a scented product.