Alina Gliwinska
Alina Gliwinska climbed every rung of Lush's creative ladder before she ever composed a single fragrance. She started as a compounder, measuring and mixing raw materials with precision. Then she moved into quality control, developing a sharp eye for what makes a formula sing. Those years gave her an intimacy with materials that most perfumers only acquire through formal training. Today, she stands among a rare breed of women reshaping an industry still dominated by men. Alongside her colleague Emma, Gliwinska has shaped some of Lush's most beloved scents, bringing an outsider's stubbornness and an insider's deep knowledge to every bottle. She studied the emotional resonance between people and sensory experiences, and she channels that curiosity into work that feels personal rather than commercial.
The hits
Notable creations
The signature
How Alina composes
Lush fragrances are known for their boldness, their refusal to play it safe, and Gliwinska follows that lead without apology. She gravitates toward natural materials and unexpected combinations that challenge what a fragrance can do. Her signatures lean into rich florals, tactile woods, and aromatic herbs that feel immediate and alive. She favors clarity over complexity, building scents that announce themselves clearly and then unfold with depth. The results carry Lush's signature quirkiness while maintaining a sophistication that rewards attention.
Philosophy
What drives Alina
Gliwinska believes scent moves people before it ever registers as a conscious thought. She designs with that invisible response in mind, asking how a fragrance might carry memory or spark connection. Her approach is organized and intentional, grounded in a team-first mindset that sees perfumery as collaborative craft rather than solitary genius. She speaks openly about the emotional bond between people and textures, colors, and scents, treating fragrance as a form of storytelling that happens beneath the surface of language. Her work prioritizes feeling over convention.
The houses