The Story
Why it exists.
Marine Mercé imagined a garden of ripe strawberries drenched in early‑morning lemon when she crafted Bouquet Fragola for Nature’s 2022 launch. The collection celebrates Italian flora, and this scent captures the fleeting moment of a strawberry bouquet just after sunrise, a nod to the brand’s place‑based perfumery ethos that honors raw, locally sourced ingredients.
If this were a song
Community picks
Sunflower
Vampire Weekend
The Beginning
Marine Mercé imagined a garden of ripe strawberries drenched in early‑morning lemon when she crafted Bouquet Fragola for Nature’s 2022 launch. The collection celebrates Italian flora, and this scent captures the fleeting moment of a strawberry bouquet just after sunrise, a nod to the brand’s place‑based perfumery ethos that honors raw, locally sourced ingredients.
The choice of Sicilian primofiore lemon gives the opening a crisp, sun‑lit clarity that mirrors the citrus groves of southern Italy, while woodland strawberry adds a juicy, slightly tart heart reminiscent of early‑season harvests. Wild peony and violet lend a delicate floral lift, and the base of Australian sandalwood, Sorbettolide™ and Virginia cedar grounds the composition with a subtle, earthy timber that lingers like a quiet walk through a fragrant orchard.
The Evolution
The first ten minutes are dominated by a bright splash of Sicilian lemon that cuts through the sweet strawberry, creating a lively, almost effervescent opening that feels like a cool breeze through a berry patch. As the citrus fades, the heart blooms; honeysuckle drapes the skin in honeyed softness, wild peony adds a fresh, powdery edge, and violet introduces a soft, slightly green nuance. Mid‑day the base emerges; Australian sandalwood offers a creamy, milky woodiness, while Sorbettolide™, a synthetic mimic of fresh-cut grass, injects an unexpected green, almost dewy facet. Virginia cedar anchors the dry‑down with a dry, resinous whisper that settles after four to six hours, leaving a faint, comforting trace of wood and citrus that feels like the memory of a summer garden after the sun has set.
Cultural Impact
Since its 2022 debut, Bouquet Fragola has been praised for capturing the innocence of a fresh‑picked strawberry field, fitting Nature’s vision of seasonal vignettes. Wearers often cite it as a go‑to scent for casual outings and spring gatherings, positioning it as a modern, nature‑centric alternative to more gourmand‑heavy niche releases.
The House
Nature's presents a curated collection of contemporary fragrances that draw on botanical traditions while speaking in a modern voice. The line includes Boccioli, Cedro Donna, Vaniglia Nera (2025), Tulipano Bianco (2023), and several others that reference Italian flora and seasonal moods. Each scent is positioned as a sensory vignette, inviting the wearer to explore a moment of nature captured in glass. The brand’s narrative emphasizes transparency, ingredient provenance, and a quiet confidence that resonates with fragrance enthusiasts seeking depth without theatrical hype.
If this were a song
Community picks
Imagine a sun‑drenched meadow at dawn, the air tinged with citrus and ripe berries, set to a light, breezy soundtrack. The primary track, “Sunflower” by Vampire Weekend, mirrors the bright opening, while the playlist adds indie folk and soft pop vibes that echo the fragrance’s fresh‑floral heart.
Sunflower
Vampire Weekend

























