The Story
Why it exists.
The beginning
The name says it all. Clear Horizon suggests openness, possibility, the feeling of a fresh start rather than a complicated continuation. Olivier Cresp and Sébastien Cresp, the perfumers behind this 2022 release, crafted a scent meant to provide clarity. The name Clear Horizon came first, then the composition: a fragrance built to match that feeling of looking ahead instead of back. The blend opens with crisp lavender and bright citruses, settling into warm cedar for a woody drydown that provides balance. It fits the mold of an everyday men's cologne, a fragrance for daily confidence, not just special occasions.
The pyramid is almost defiantly simple. Three notes. One job each. Lavender opens with that unmistakable herbal crispness, delivering a fresh, clean presence. Citruses lift and brighten, keeping the opening from going medicinal. Red cedar anchors the drydown, providing warmth and woodiness that rounds out what could otherwise feel too sharp. It's a composition that trusts restraint. Fewer layers means each ingredient has to earn its place. Lavender leads without apology, supported by citrus that adds brightness without overwhelming, and a cedar base that grounds everything in warmth.
The evolution
The opening announces itself immediately, lavender that doesn't ease in gently. It arrives crisp, green, and herbal. The kind of presence that fills a room without trying. The citruses soften the edges just enough to keep it from feeling harsh. Then the drydown arrives, and cedar takes over completely. The base note becomes the fragrance. Warm, woody, close to the skin. The lavender doesn't disappear, it integrates, settling beneath the cedar until what remains is clean wood and quiet confidence. Lasts through a full workday. Projects moderately, present without announcing itself from across the street.
Cultural impact
Lavender has been cherished for centuries across Mediterranean cultures, where it was used in religious ceremonies, burial practices, and daily life for its purifying properties. The Greeks called it nardus after the Syrian city of Naarda, while Romans valued it for its versatility in cooking, medicine, and perfumery. In medieval Europe, lavender filled sachets to mask odors and repel insects, a practice that influenced the development of early modern perfumery. The industrial revolution brought lavender oil into mass-market products, democratizing its calming aroma beyond aristocratic circles. Aromatherapy traditions have long associated lavender with relaxation and mental clarity, making it a staple in wellness practices worldwide.
The House
Bath & Body WorksBath & Body Works is a mass-premium fragrance and personal care retailer that has redefined how Americans experience scent. Headquartered in Columbus, Ohio, the brand operates more than 1,800 company-owned locations across the U.S. and Canada, with over 425 international franchised stores spanning 67 countries. It holds the distinction of being home to America’s Favorite Fragrances®, a claim backed by its dominance in fine fragrance mists, body lotions, body creams, and 3-wick candles. The business model centers on private-label development, delivering on-trend luxury at accessible price points through discovery-driven merchandising. By FY2023, the company reported approximately $7.4 billion in net sales with an operating margin near 15%, supported by a loyalty base exceeding 40 million members. Bath & Body Works believes in making fragrance an everyday ritual, positioning itself as both an affordable indulgence and a legitimate player in the scent space.
The Creator
Olivier Cresp & Sébastien CrespCresp's signature style often features a blend of fresh, clean notes with warm, comforting accords. He's known for his masterful use of fruit notes, particularly fig and berries, which he often combines with florals and musks to create scents that are both inviting and sophist…
