Heritage
A house, in its own words
Anaïs Biguine launched Chapel Factory in 2020 after establishing the Jardins d'Écrivains house, a project that already showed her fascination with literary and spiritual themes. The new brand emerged from her study of incense traditions across Christianity, Islam, Buddhism and indigenous rites. Early releases such as Baptisma (2020) and Holy Stick (2020) referenced the ritual of fumigation in monastic settings, while Heresy (2020) turned the concept on its head by invoking dissenting voices within religious history. In 2021 the house added Hermit Coat, a scent that evokes the solitude of a hermitage. The following years saw a steady expansion: Pura Lux (2022) captured the luminous quality of candlelight, L'eau d'Epine (2022) referenced the prickly resilience of desert flora, Erborista (2024) highlighted herbal tinctures, and a trio of 2025 releases – Scapular, Idolatry and Candor – explored the visual and emotional language of vestments, devotion and honesty. Throughout its first six years, Chapel Factory has remained independent, producing limited batches that emphasize provenance and narrative depth. The brand’s evolution reflects a consistent commitment to framing perfume as a contemplative practice rather than a commercial commodity. The creative vision at Chapel Factory rests on three pillars: reverence for natural raw materials, immersion in the history of religious ceremony, and the translation of those ideas into scent stories that feel personal. Founder Anaïs Biguine describes her work as an exploration of incense’s rich heritage, a statement echoed by Luckyscent, which notes her passion for natural ingredients and the ritual dimension of fragrance. The house treats each perfume as a liturgical act, assigning titles that echo sacraments, vestments or devotional objects. This approach encourages wearers to pause, breathe and consider the moment as a quiet offering. Sustainability is woven into the philosophy; ingredients are sourced from growers who practice low‑impact harvesting, and the brand favors small‑batch production to maintain quality and traceability. By positioning perfume as a form of modern prayer, Chapel Factory invites a dialogue between the sacred and the everyday.