Heritage
A house, in its own words
The story of Byron Parfums begins in 2016 when Yann Derriennic, known in the music world as LARCHITECT, decided to translate his experience as a beatmaker into the language of fragrance. Operating from a modest studio in Paris, he assembled a small team of independent perfumers and began experimenting with unconventional accords. The first public offering, Mula Mula (2018), combined sweet caramel notes with a spicy backbone, signaling the brand’s willingness to juxtapose familiar ingredients in unexpected ways. Building on that momentum, The Chronic arrived in 2019, a darker, smoky composition that earned notice in niche fragrance circles for its depth. 2020 saw the launch of Black Dragon, a scent that blended incense and leather, further cementing the house’s reputation for daring blends. In the following years, Byron expanded its palette: Green Butterfly (2022) introduced a fresh, green profile; Mula Mula Double Caramel (2023) intensified the original’s gourmand side; Black Butterfly (2024) offered a nocturnal twist on the earlier butterfly theme; and Mula Mula Art Deco (2025) celebrated the 1920s aesthetic with a polished, metallic finish. Each release has been limited in quantity, reinforcing a collector‑oriented approach. While the brand remains independent, it has partnered with French laboratories for formulation and quality testing, ensuring that each bottle meets rigorous standards. Over a decade, Byron Parfums has cultivated a niche following among scent enthusiasts who appreciate the blend of musical sensibility and olfactory craft that defines the house. Byron Parfums approaches scent as a narrative medium, treating each fragrance like a track on an album. The founder’s background in beatmaking informs a creative process that emphasizes layering, rhythm and contrast. Rather than following seasonal trends, the house selects themes that resonate with contemporary culture—street art, vintage cinema, urban nightlife—and translates them into aromatic stories. Collaboration with perfumers remains central; the brand commissions creators who share an interest in pushing boundaries while respecting the chemistry of fragrance. Transparency about ingredient choices and a commitment to sustainable sourcing reflect a broader value system that balances artistic freedom with responsibility. The brand also encourages personal interpretation, inviting wearers to experience each scent as a personal soundtrack rather than a prescribed statement. This philosophy manifests in limited releases that aim to provoke curiosity and spark conversation, positioning fragrance as an experiential art form rather than a mere accessory.