
144 Bloom
Michael Malul London2020
Side by side
144 Bloom wears longer on skin, while Electric Heart projects louder.
The essentials
| 144 Bloom | Electric Heart | |
|---|---|---|
| Concentration | — | Eau de Parfum |
| Launched | 2020 | 2019 |
| Gender | Female | Female |
| Perfumer | Roger Howell | Roger Howell |
| Best season | Spring | Fall |
Scent DNA
144 Bloom
Electric Heart
Shared between both fragrances
The pyramid
Notes both fragrances share
Community taste
| 144 Bloom | Electric Heart | |
|---|---|---|
| Score | 3.5/5 | 3.5/5 |
| Longevity | 6-10 hours | 2-4 hours |
| Sillage | moderate | strong |
No varnish
Sweet enough to stop someone mid-conversation asking what you're wearing, but grounded enough that it never feels like you're trying too hard. The fruit-to-floral transition is seamless, almost dewy.144 Bloom
Electric Heart doesn't whisper. The patchouli is muscular, the rose is unapologetic, and the musk reads powdery rather than clean. This is a statement fragrance, bold and floral without apology.Electric Heart