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    Side by side

    Ego vs. Alluring Fig

    Ego by Memoize London bottle

    Ego

    Memoize London
    Eau de Parfum2022
    Very similar
    New comparison

    Alluring Fig rates higher with the community.

    The essentials

    At a glance

    Key facts: Ego vs. Alluring Fig
    EgoAlluring Fig
    ConcentrationEau de ParfumEau de Parfum
    Launched20222021
    GenderUnisexUnisex
    PerfumerTheodoros Kalotinis
    Best seasonSpringSpring

    Scent DNA

    Main accords

    Ego

    Green
    Fresh
    Woody
    Amber
    Lactonic
    Sweet
    Aromatic
    Patchouli

    Alluring Fig

    Green
    Sweet
    Vanilla
    Fresh
    Fruity
    Woody
    Lactonic
    Powdery

    Shared between both fragrances

    The pyramid

    Notes, side by side

    Top
    Fig LeafBlackcurrantCoconut Milk
    Fig Leaf
    Heart
    CardamomRoseTonka Bean
    Vanilla
    Base
    AmberPatchouliCashmere Wood
    Fig

    Notes both fragrances share

    Community taste

    The community verdict

    Community verdict: Ego vs. Alluring Fig
    EgoAlluring Fig
    Score3/54/5
    Longevity6-10 hours6-10 hours
    Sillagemoderatemoderate

    No varnish

    Real talk

    Bold green openings can read aggressive, but Ego softens what could be confrontational into something quietly confident. The coconut milk is the bridge, creamy without sweetness.Ego
    Fig and vanilla together sound like a dessert. They're not. The green keeps it honest, the cream keeps it close. This is sweetness with a backbone, a combination that rewards attention.Alluring Fig